You may be struggling for a higher level of recognition in business. The challenge is, most of us learn a set of behaviors for how to network in business that are not serving you at becoming more influential and recognized in your industry. Consider, you attend a business networking event and meet Jack. You buy him a coffee to foster a relationship. Point scored. Jack has the potential to be your new customer and even leads you to new business. Feeling pretty good, you go to another function. You’re impressed with the influential speaker at the event. Once she has finished she now has a line-up of people who want to meet her. You figure, what the heck? I’ll ask her for a coffee, too.
Wrong.
Quite honestly, you could be pushing away an influential connection without even knowing it. Influence is a skill. Growing your business while creating influential connections is a game. It has its own set of rules, habits and etiquette that when followed changed the landscape of how you do business, deeply increasing your bottom-line. Most in business are unfamiliar with the game of growing influence.
You’re in the right place.
Get your copy of Mass Influence and learn the new rules of the game.
Mass Influence is the Business Leader’s guide to using word of mouth and influential relationships to expand your business success. This innovative book explores the key elements for influencing change by creating viral word-of-mouth epidemics. What is that “thing” that makes a leader so compelling and influential that the world turns when they speak?